DETROIT — Nearly 60 percent of Lincoln's U.S. retail network has signed up to sell electric vehicles, opting into a certification program that requires them to invest up to $900,000 on charging infrastructure.
The 356 dealers who agreed to meet the program's requirements represent 88 percent of the brand's sales volume, Lincoln said. About 90 percent of the dealers who signed up are located in the nation's top 130 luxury markets. Lincoln has about 600 U.S. dealers in total. "This gives Lincoln a robust network of retailers who have agreed to take the necessary steps to prepare for our brand's transition towards electrification and better serve our future EV clients," a spokeswoman for the brand said in a statement.
The 59 percent opt-in rate is slightly less than the two-thirds of Ford dealers who enrolled in that brand's certification program. All standalone Lincoln dealerships signed up.
Under the Lincoln program, dealers are divided into two camps: those inside or outside the top 130 luxury markets.